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About the OU > Admin and governance > Policies and Statements > Cookie use on the OU website

Cookie use on the OU website

This page explains how we (The Open University) use cookies on our websites.

Cookies explained

A cookie is a small amount of data, which often includes a unique identifier that is sent to your computer or mobile phone browser from a website's computer and is stored on your computer’s or mobile phone’s hard drive. Each website can send its own cookie to your browser if your browser's preferences allow it, which the site can then access when you visit it again to track online traffic flows, for example. A website cannot access cookies sent by other websites.

How The Open University uses cookies

We use cookies to make sure our websites work effectively and to improve your user experiences on them. Information supplied by cookies can help us work out how you use our sites; for example, which pages you look at, and whether you experience any errors. We also use cookies to remember your preferences and understand how you interact with our sites.

Detail information about the types of cookies used on our website can be found on Cookies you may see if you browse our site.

How to change your cookie settings

Changing cookie settings in your web browser

Each web browser has its own way of managing cookies. You can block or remove cookies yourself by altering the settings of your browser to block cookies or to send a warning notice before a cookie is stored on your computer. These changes will apply to all websites that you visit (unless you choose to block cookies from particular sites).

You should be aware that any preferences will be lost if you delete cookies. If you block cookies completely many websites will not work properly and some functionality on these websites will not work at all. We do not recommend turning cookies off when using our websites for these reasons.

To find out more, consult your browser's help. We've provided links to the relevant pages for some common browsers.

Managing and deleting cookies

Managing analytics cookies

Our website uses the following analytics providers and you can opt out of their cookies by clicking on the following links. Please note that this will take you to the relevant third party's website and generate a ‘no thanks' cookie, which will stop any further cookies being set by those third parties. These changes will apply to all websites that you visit.

Don't forget that by not allowing analytics cookies, this stops us from being able to collect information about how visitors use our websites in order to improve them.

Opt-out of Google Analytics cookies.

Opt-out of ScoreCard Research cookies.

Managing advertising cookies

We use advertising related cookies on our marketing site at www.open.ac.uk/choose/change.

If you would like to learn more about how advertisers use these types of cookies or to choose not to receive them, please visit the your online choices website.

You can find further information on disabling cookies at www.allaboutcookies.org.

Further reading

Information about cookies
Useful information about cookies can be found at: www.allaboutcookies.org

Internet Advertising Bureau
A guide to behavioural advertising and online privacy has been produced by the internet advertising industry which can be found at: www.youronlinechoices.com

International Chamber of Commerce United Kingdom
Information on the ICC (UK) UK cookie guide can be found on the ICC website section: www.international-chamber.co.uk/our-expertise/digitaleconomy