OU Combined Communications Conference 2014

Martin Bean speaking at OU Combined Communications Conference 2014

Martin Bean speaking at OU Combined Communications Conference 2014

Suzy McGill in full flow on creative brand expression. Who needs a new brand expression  when we can have Suzy?

Suzy McGill in full flow on creative brand expression. Who needs a new brand expression when we can have Suzy?

More stars at the OU Combined Communications Conference: the thoughtful Wojtek Lubowiecki and the ultra-talented Lauren Hutton

More stars at the OU Combined Communications Conference: the thoughtful Wojtek Lubowiecki and the ultra-talented Lauren Hutton

Top man Ian Roddis, Deputy Director of Communications and Head of Digital Engagement. Poise and calm in the most turbulent situations.

Top man Ian Roddis, Deputy Director of Communications and Head of Digital Engagement. Poise and calm in the most turbulent situations.

Three stars at OU Combined Communications Conference: Caroline Dickens, Kathryn Baldwin and David Meadows

Three stars at OU Combined Communications Conference: Caroline Dickens, Kathryn Baldwin and David Meadows

Every year, with the support of Marketing and Communications teams, I convene a conference bringing together colleagues from across The Open University to share our achievements and initiatives. This year we had a particularly high number of academics from across all our seven faculties and two institutes.

This time we also used the conference to equip our academics, associate lecturers and other ambassadors with the latest tools and techniques so that they can be even more effective in their communication with target audiences. We had some great external speakers, including Judy Friedberg, The Guardian’s Universities Editor and Christophe Jouan from the Future Foundation.

Our outgoing Vice-Chancellor, Martin Bean, was an extraordinary hit, speaking about the need for being authentic and engaging meaningfully. He did so by example, inviting questions that were often probing and challenging. Many of us were very moved as we recognised that this might be one of his last major occasions here on the OU campus.

As I said in my tweet @LucianHudson:

So much rich insight and ideas shared at our #OU_CCC4 yesterday, captured here by @huttonite http://sfy.co/qlBN #storify

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