Terry O'Sullivan - Marketing Talk
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‘Marketing. Intriguing, inspiring, irritating, but always interesting. Read my blog and see if you agree’
Blog posts
January 03, 2013 at 04:57 pm GMT
News just before Christmas of the bankruptcy of Monitor, the consulting firm set up by Harvard Professor Michael Porter in 1983, had many...
October 30, 2012 at 11:13 am GMT
I see in the paper that Waitrose has announced unprecedented demand for Halloween merchandise this year, making the annual end-of-October...
September 27, 2012 at 09:57 am GMT
Perhaps my brain is more receptive to ideas early in the day, but I’m still thinking about the role of partnership in innovation a...
September 07, 2012 at 02:04 pm GMT
Panorama, the BBC’s flagship documentary series, has aired the issue of excessive drinking by older people as a growing health...
August 28, 2012 at 01:36 pm GMT
Five years of social marketing were held to account in the Guardian last week as the Kings Fund thinktank reported on the effectiveness of...
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The opinions expressed in this blog are those of the author and do not necessarily reflect those of The Open University. If any of the content is offensive to you then please accept our apologies and please email your complaint to oubs-website@open.ac.uk.
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