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Dr Claudia Simoes

You can email Dr Claudia Simoes directly; but for media enquiries please contact a member of The Open University's Media Relations team.

Staff profile

See below for Dr Claudia Simoes's:

Research student supervision

Publications

Journal papers
SimÅ‘es, C, Mason, KJ  (2012)  'Informing a new business-to-business relationship: corporate identity and the emergence of a relationship identity', European Journal of Marketing, vol. 46, issue 5, pp. 684-711. Abstract
Simoes, C, Dibb, S, Fisk, RP  (2005)  'Managing corporate identity: an internal perspective', Journal of the Academy of Marketing Science, vol. 33, issue 2, Sage Publications, pp. 153-168. Abstract
Simoes, C, Dibb, S  (2001)  'Rethinking the brand concept: new brand orientation', Corporate Communications: an international journal, vol. 6, issue 4, Emerald Group Publishing Limited, pp. 217-224. Abstract
Book chapters
Simoes, C, Dibb, S  (2008)  'Illustrations of the internal management of corporate identity', Facets of Corporate Identity, Communication and Reputation, Abingdon, Routledge, pp. 66-80. Abstract