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Dr Vera Krahmal

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Lecturer in Accounting

You can email Dr Vera Krahmal directly; but for media enquiries please contact a member of The Open University's Media Relations team.

Staff profile

See below for Dr Vera Krahmal's:

Biography

 

 

Prior to becoming an academic, Dr Krakhmal gained a broad experience as an analysts at HVS International, a valuation consultancy. She joined the Open University Business School in September 2006 and she is a course chair of the Certificate in Accounting (B292), course team member of the Introduction to business studies (B120) and Business functions in context (203).

 

 

 

 

 

 

Research interests

Dr Krakhmal is an active academic whose research interests lie in management accounting, specifically in approbation of the policy and practice aspects of customer profitability management in service industries. Her particular research interests lie in challenges related to customer profitability analysis in service industry settings and in the benefits of implementing a customer profitability methodology to informed decision making. In addition to her research in management accounting, she undertakes consulting assignments and conducts seminars for a number of leading hotel organizations. She has published books and journal articles, and is on the editorial board for academic journals in hospitality. 

 

 

Publications

Books
Johal, P, Krakhmal, V, Vickerstaff, B, Gordon, L  (2010)  'Unlocking Financial Accounting', London, UK, Hodder Education, pp. 416. Abstract
Krakhmal, V, Harris, P  (2008)  'Recommended Practice Guide of Customer Profitability Management', British Association of Hospitality Accountants.
Krakhmal, V  (2007)  'Customer profitability analysis model for individual hotel properties: an activity-based costing approach', 26th Annual EuroCHRIE Congress The Emirates Academy of Hospitality Management, Dubai, UAE, British Association of Hospitality Accountants.
Book chapters
Krakhmal, V, Chadwick, L  (2008)  'Financial control and accounting', Management: Concepts & Practices, Harlow, Pearson Education, pp. 538-587. Abstract
Krakhmal, V  (2006)  'Customer profitability accounting in the context of hotels', Accounting and financial management: developments in the international hospitality industry, Oxford, UK, Elsevier Butterworth Heinemann, pp. 188-210. Abstract
Krakhmal, V  (2006)  'Market segments and customer profitability analysis', Pizam, A (ed.) International Encyclopedia of Hospitality Management, Butterworth-Heinemann.
Conference papers
Hermans, O, Talonen, J, Krakhmal, V  (2009)  'Integrated guest profitability management: customer relationship management, revenue management and customer profitability analysis', EuroChrie 2009, Helsinki, Finland.
Krakhmal, V  (2008)  'Customer profitability accounting: a constructive case study from hotel industry', Council for Australian University Tourism and Hospitality Education Conference, Gold Coast, Australia.
Krakhmal, V, Harris, P  (2007)  'Activity-based costing: a service industry context', 7th International Management Control Systems Research Conference Paris, France.
Krakhmal, V, Harris, P  (2007)  'Implementing customer profitability analysis: a service industry context', 8th Manufacturing Accounting Research Cost and Performance Management in Service and Operations Conference, Trento, Italy.
Krakhmal, V  (2006)  'Customer profitability analysis in service industries', British Accounting Association, Portsmouth.
Krakhmal, V  (2005)  'Customer profitability accounting in the context of hotels', BAA Annual Conference, Edinburgh, UK. Abstract
Krakhmal, V  (2005)  'Customer profitability accounting in the context of service industries', British Accounting Association, Edinburgh.