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The influence of branding on adolescent smoking behaviour: Exploring the mediating role of image and attitudes

Publication TypeJournal Article
Year of Publication2008
AuthorsGrant IC, Hastings G, Mackintosh AM, Eadie D, Hassan LM
JournalInternational Journal of Nonprofit and Voluntary Sector Marketing
Volume13
Issue3
Pagination275-285
Refereed DesignationRefereed