Video of an interview with Shayesteh Fürst-Ladani at the 2012 Student of the year awards. She was highly commended for the Award of Outstanding Contribution to an Organisation.
(Edited transcript of the interview)
I have been awarded for this, contributing to an organisation, because I have established my own consultancy company two and a half years ago. At first it was just me and now we are 15, a team of 15, with two affiliations in Switzerland and UK, and we have a very international team and provide highly qualified support to Life Science Company. And I think that's why. Two years ago, we also got a second prize for young entrepreneurship in Switzerland, so I think that was well communicated, which makes me very happy.
I always wanted to have my own company, to build up a company, and I think with our company one needs to know about a lot of different stuff, and the MBA, I thought that would be the best actual education, really, to learn in order to minimise the risk for failure while increasing the chance for a successful company.
There were several reasons. One was the reputation, so I did quite a lot of research and the reputation of Open University was very good. I never wanted to just do a fast MBA and buy the three letters there for my business card. That was never my plan. I wanted also to have the university that I could also work and also have family because I had a child at that time, a small child, so Open University gave me a very good opportunity to study, work and be a mum and a wife. So that was a good work balance and study
It did quite a lot because it helped me to understand the complexity of our organisation in order to work in a big organisation as well as to run a company, even as one woman company that was three years ago in my company. I had many different roles so it was important to understand what there was at heart to actually manage the challenges.
I would rather say flexible learning, and I think maybe the term distance learning was okay 20 years ago, but I think nowadays everything is globalised… internet with all the social media with all the technical advancement, I think distance learning is no more. Actually the appropriate word I would say is really flexible learning.
Oh, definitely. I did quite often, actually. I was quite often asked by my friends what are the advantages and what I would recommend, and I always did, yeah.

The Open University, together with international partners, offers its MBA and many other programmes across the globe.