International Business Machines (IBM) is the world's largest IT and consulting services company. IBM UK has around 20,000 employees.
The organisation’s need
IBM wanted an academic course that was relevant to IBM staff, with the intention of encouraging staff to study for a management certificate and take responsibility for their own ongoing personal development.
We’re trying to encourage [employees] to develop themselves by furthering their education.
Robin Gordon, Strategy & Business Development Manager, IBM.
The Open University’s solution
Our ‘Making your experience count’ course was adapted to meet IBM’s needs, to encourage employees back onto the first rung of learning. Staff could then progress to studying up to a Certificate in Management level, and take further personal development opportunities beyond that - for example, by studying business studies or social science courses.
IBM considered it ideal that we adapted one of our courses for its staff:
The major benefit of The Open University courses for IBM employees was to develop their own personal confidence. Many of the employees feel that the course has made them realise how much they’ve learned, what their capabilities are, and it has helped them to have the confidence to apply for other positions within the organisation.
In the current economic environment, all organisations are seeking new and different ways to help their employees, to help boost morale and raise the organisation’s profile.
IBM reported that ‘without a shadow of a doubt’ the Open University course has provided something new, different and worthwhile to IBM employees.