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Welcome to the social media toolkit

This is a collection of tips, recommendations, tools and pieces of social media best practice. Compiled by The Open University's Social Media Team, it’s primarily aimed at colleagues who use social media in a professional capacity. This includes:

  • People managing accounts as The Open University
  • People managing accounts as a nation, faculty, department, unit or any other part of the OU
  • Academic staff with personal accounts who post about their work

It should also be useful to staff who are interested in starting social media accounts or learning new ways to use existing ones.

You can still read our guidance even if you're not part of The Open University.

This isn’t a definitive guide. The social world changes very frequently. It’s simply an insight into how we prefer to carry out social media activity and what’s currently working for us.

If you’ve got any questions about the site, suggestions of new things to add, or you want to share a great tip or success story, don’t hesitate to get in touch

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