e.r.mcfall@open.ac.uk
Chair of DD308 Making Social Worlds. First Presentation February 2008.
My interests are broadly within the sociology of economic life with particular emphasis on the historical formation of markets especially through advertising and other promotional practices. I am currently working on a project exploring the role of public, governmental and private, financial institutions in fostering the development of life assurance as a tool for the prudent and seemly management of the self in the nineteenth century.
Mcfall, Liz & Dodsworth, Francis (2009) Fabricating the Market: the material promotion of life assurance in the long nineteenth century. With Dodsworth, F. Journal of Historical Sociology, 22 (1) 30-54
Mcfall, Liz (2009) Devices and Desires: how useful is the new ‘new’ economic sociology for understanding market attachment. Sociology Compass 3, 2, March 267-282
Mcfall, Liz (2009) The agencement of life assurance, Assembling Culture Special Issue of Journal of Cultural Economy. 2, 1-2, (forthcoming)
Mcfall, Liz (2009) ‘The rules of prudence: political liberalism and life assurance in the nineteenth century’ The Appeal of Insurance, Ed’s Clark, G; Anderson G., Lengwiler, M. University of Toronto Press, 2009 (forthcoming)
Mcfall, Liz (2008) ‘Rethinking Cultural Economy: pragmatics and politics’ Journal of Cultural Economy, Volume 1, Issue 2 July 2008 , pages 233 - 237
Which Half?: Accounting for Ideology in Advertising. Critical Marketing: Issues & Approaches. Elliot, R. [Ed.] Elsevier. (2007)
The Disinterested Self: the idealized subject of life assurance. Cultural Studies, Special Issue on Culture, Governance and Liberalism. (2007).
Advertising, History of. International Encyclopaedia of Communication, Blackwell, (2007)
McFall, L. (2004) 'Advertising: A Cultural Economy', London: Sage.
McFall, L. (2004) 'The Culturalisation of work in the new economy?', In Ann Westenholz & Torben Jensen Identity in the Age of the New Economy: Life in Temporary and Scattered Work Practice, Edward Elgar Publishing.
McFall, L. (2004) 'The historical pervasiveness of commercial promotion. Consumption, Markets and Culture'. Special issue Promoting Consumption.
McFall, L. (2003) 'The politics of consumption'. Daunton, M. and Hilton, M. (eds) Book Review Journal of Consumer Culture, vol. 3, no. 1.
McFall, L. (2002) 'Tools for Commerce: Sociology and Economic Life', In P. Hamilton & K. Thompson (eds.) The Uses of Sociology, London: Blackwell (OU co-published text).
McFall, L. (2002) 'Advertising, Persuasion and the Culture/Economy Dualism'. In P. du Gay and M. Pryke (eds.) Cultural Economy London: Sage.
McFall, L. (2002) 'Consuming advertising: consuming cultural history' (with P. du Gay) in Andersen, A. and Miles, S. (eds) The Changing Consumer: Markets and Meanings, London, Routledge.
McFall, L. (2002) ' Who were the old cultural intermediaries?: an historical review of advertising producers', Cultural Studies, vol. 16, No. 4.
McFall, L. (2000) 'A mediating institution?: using an historical study of advertising practice to rethink culture and economy', Cultural Values, vol. 4, no. 1.
A repository of research publications and other research outputs can be viewed at The Open University's Open Research Online.