The OU's identity on the web is realised through the logo, the colours, the font and the images used. The 'OU experience' is created through the arrangement of these elements and the fit within the overall information architecture.
By following the brand guidelines, you will help to create consistent and professional designs. You will also help ensure that all OU websites are unique and very clearly our own.
The new OU brand identity is more than just the logo. It’s about the whole look and feel - font, brand colours, design elements (e.g. icons), a photographic style, and more.
For more information, see the online Brand guidelines.
