Charles Leadbeater presents several cases of “amateur innovation.”

Amateur innovation refers to people who, equipped with the tools to collaborate and innovate, make their expertise known through great ideas from outside traditional walls.

Charles Leadbeater’s theories on innovation have compelled some of the world’s largest organizations to rethink their strategies.

Design by reusing:

“The best way to have a new idea is often to recuperate a discarded old one.”

His book, “We-Think,” explores how this emerging culture of mass creativity and participation could reshape companies and governments.

We-Think

“We Think” was published by Profile in March 2008. It includes a sharing draft of the first eleven chapters online. This was downloaded thousands of times, and the author received hundreds of comments from people that changed the way the book was written.

Readers:

“Today people are known for what they SHARE… Wah!… Pretty provocative!”

“We Think” explains how digital technologies are enabling new forms of collaborative creativity and innovation.

The first three chapters of the book can be downloaded from the “We Think” section of his website.

He is currently researching for “Atlas of Ideas,” a program that is mapping changes in the global geography of science and innovation.

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