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Entrepreneurship and innovation

This module will develop your knowledge and understanding of different forms of innovative and entrepreneurial practice around the world and at different scales. It draws on relevant research evidence, theories, concepts and frameworks and addresses the relationship between innovation, entrepreneurship and policy at a conceptual and practical level. You'll develop skills in identifying, researching, and pursuing entrepreneurial opportunities to create sustainable business models. These skills include negotiating, influencing, networking and gaining legitimacy in an entrepreneurial setting; creative problem-solving to develop practical solutions; working constructively and ethically on ambiguous, complex and open-ended challenges; displaying resilience; and the capacity to learn, both from direct personal experiences and those of others.

Modules count towards OU qualifications

OU qualifications are modular in structure; the credits from this undergraduate module could count towards a certificate of higher education, diploma of higher education, foundation degree or honours degree.

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Module

Module code

B209

Credits

Credits

  • Credits measure the student workload required for the successful completion of a module or qualification.
  • One credit represents about 10 hours of study over the duration of the course.
  • You are awarded credits after you have successfully completed a module.
  • For example, if you study a 60-credit module and successfully pass it, you will be awarded 60 credits.
60

Study level

Across the UK, there are two parallel frameworks for higher education qualifications, the Framework for Higher Education Qualifications in England, Northern Ireland and Wales (FHEQ) and the Scottish Credit and Qualifications Framework (SCQF). These define a hierarchy of levels and describe the achievement expected at each level. The information provided shows how OU module levels correspond to these frameworks.
Level of Study
OU SCQF FHEQ
2 9 5

Study method

Module cost

Entry requirements

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What you will study

This module has five blocks, which will give you a strong foundation in entrepreneurship, including practical skills and specialist knowledge, combined with a broader appreciation of entrepreneurship and innovation in a variety of contexts.

Block 1: Introducing innovation and entrepreneurship

The first block provides you with the essential foundations for studying this module. It is designed to give you an opportunity to start exploring the often surprising world of innovation and entrepreneurship, appreciate the many different types and varieties to be found, and learn some of the core terminology, theories and concepts. You’ll be introduced to real-world examples, including successful and unsuccessful ventures so that you can start making useful connections between research and practice.

Block 2: Developing ideas for opportunities

Block 2 equips you with the essential knowledge and skills to develop innovative ideas and create a viable business opportunity. You’ll become familiar with specialised terminology such as trust, risk, legitimacy, negotiation skills, networking, resource strategies for accessing finance, design thinking, problem-solving and creativity. Additionally, by listening to some entrepreneurs and looking at national and international businesses, you’ll gain insights on establishing new ventures successfully.

Block 3: Context matters

In this block, you'll examine how different contextual variables, at micro, meso and macro levels, affect entrepreneurship and innovation. You’ll be introduced to a number of concepts and ideas around different contexts. From working on case studies and real-world examples featuring both successful and unsuccessful ventures you'll gain an appreciation of how innovation and entrepreneurship are influenced by a wide variety of contextual factors.

Block 4: New Venture Challenge

Block 4 gives you the ability to develop a business idea and create a viable start-up proposal. You’ll be able to identify and evaluate entrepreneurial opportunities and determine their feasibility. This block promotes collaborative working as you’ll be working in small teams, which enhances your time management, networking and negotiation skills. You’ll work on your own pitch for presenting business ideas. Reflection is one of the key competencies that entrepreneurs should have, and you can develop this competency by reflecting on your learning from various activities in the New Venture Challenge.

Block 5: Reflection and integration

The final block is an opportunity to revisit and reflect on your experiences of learning from across the module to develop a deeper understanding of the topics covered. The activities will help you integrate and make connections between the skills, knowledge, and understanding you developed in earlier parts of the module and how your learning might positively affect your future career. You'll learn about the importance of entrepreneurial values and be introduced to various platforms that you can use to develop an entrepreneurial career if you wish to do so. You’ll also receive advice on preparing the end-of-module assessment.

You will learn

On completing this module, you’ll be able to:

  • understand the concepts and models that help to explain entrepreneurship and innovation
  • describe the wide variety of ways in which people can become entrepreneurial and innovative, creating value for diverse stakeholders
  • understand the diverse contexts that underpin entrepreneurial and innovative activities (including entrepreneurial behaviours and characteristics, organisational contexts, industry and technology contexts, geography, policy and institutional contexts)
  • understand the principles and practical aspects of setting up (socially and environmentally responsible) innovative enterprises and/or developing new products for existing organisations that meet the SDGs
  • describe the different ways of promoting entrepreneurship and innovation.

More broadly, you’ll develop essential entrepreneurial competencies and employability skills, including creativity, communication, negotiation, collaboration, networking, team building, initiative, self-management, resilience, and sectoral awareness. You'll also develop numeracy skills and digital literacy.

Teaching and assessment

Support from your tutor

You’ll get help and support from your assigned module tutor.

They’ll help you by:

  • marking your assignments and providing detailed feedback to help you improve
  • providing individual guidance, whether that’s for general study skills or specific module content
  • guiding you to additional learning resources
  • facilitating online discussions between your fellow students in the dedicated module and tutor group forums.

Online tutorials run throughout the module. Where possible, we’ll make recordings available. While they’re not compulsory, we strongly encourage you to participate.

Assessment

The assessment details for this module can be found in the facts box.

Future availability

Entrepreneurship and innovation starts once a year – in October. This page describes the module that will start in October 2025. We expect it to start for the last time in October 2032.

Regulations

As a student of The Open University, you should be aware of the content of the academic regulations which are available on our Student Policies and Regulations website.

Course work includes:

3 Tutor-marked assignments (TMAs)
End-of-module assessment


Entry requirements

This is an OU level 2 module. If you have no previous experience of studying business, it is strongly recommended that you first study An introduction to business management (B100).

Register

Start End England fee Register
04 Oct 2025 Jun 2026 £3892.00

Registration closes 11/09/25 (places subject to availability)

Register
This module is expected to start for the last time in October 2032.

Additional Costs

Study costs

There may be extra costs on top of the tuition fee, such as set books, a computer and internet access.

If your income is not more than £25,000 or you receive a qualifying benefit, you might be eligible for help with some of these costs after your module has started.

Ways to pay for this module

Open University Student Budget Account

The Open University Student Budget Accounts Ltd (OUSBA) offers a convenient 'pay as you go' option to pay your OU fees, which is a secure, quick and easy way to pay. Please note that The Open University works exclusively with OUSBA and is not able to offer you credit facilities from any other provider. All credit is subject to status and proof that you can afford the repayments.

You pay the OU through OUSBA in one of the following ways:

  • Register now, pay later – OUSBA pays your module fee direct to the OU. You then repay OUSBA interest-free and in full just before your module starts. 0% APR representative. This option could give you the extra time you may need to secure the funding to repay OUSBA.
  • Pay by instalments – OUSBA calculates your monthly fee and number of instalments based on the cost of the module you are studying. APR 5.1% representative.

Joint loan applications

If you feel you would be unable to obtain an OUSBA loan on your own due to credit history or affordability issues, OUSBA offers the option to apply for a joint loan application with a third party. For example, your husband, wife, partner, parent, sibling or friend. In such cases, OUSBA will be required to carry out additional affordability checks separately and/or collectively for both joint applicants who will be jointly and severally liable for loan repayments.

As additional affordability checks are required when processing joint loan applications, unfortunately, an instant decision cannot be given. On average the processing time for a joint loan application is five working days from receipt of the required documentation.

Read more about Open University Student Budget Accounts (OUSBA).

Employer sponsorship

Studying with The Open University can boost your employability. OU courses are recognised and respected by employers for their excellence and the commitment they take to complete. They also value the skills that students learn and can apply in the workplace.

Over 30,000 employers have used the OU to develop staff so far. If the module you’ve chosen is geared towards your job or developing your career, you could approach your employer to see if they will sponsor you by paying some or all of the fees. 

  • Your employer just needs to complete a simple form to confirm how much they will be paying and we will invoice them.
  • You won’t need to get your employer to complete the form until after you’ve chosen your module.  

Credit/debit card

You can pay part or all of your tuition fees upfront with a debit or credit card when you register for each module. 

We accept American Express, Mastercard, Visa and Visa Electron. 

Mixed payments

We know that sometimes you may want to combine payment options. For example, you may wish to pay part of your tuition fee with a debit card and pay the remainder in instalments through an Open University Student Budget Account (OUSBA).


Please note: your permanent address/domicile will affect your fee status and, therefore, the fees you are charged and any financial support available to you. The fee information provided here is valid for modules starting before 31 July 2026. Fees typically increase annually. For further information about the University's fee policy, visit our Fee Rules.

This information was provided on 25/04/2025.

Can you study an Access module for free?

Depending on eligibility and availability of places, you could apply to study your Access module for free.

To qualify, you must:

  1. be resident in England
  2. have a household income of not more than £25,000 (or be in receipt of a qualifying benefit)
  3. have not completed one year or more on any full-time undergraduate programme at FHEQ level 4 or above or successfully completed 30 credits or more of OU study within the last 10 years

How to apply to study an Access module for free

Once you've started the registration process, either online or over the phone, we'll contact you about your payment options. This will include instructions on how you can apply to study for free if you are eligible and funded places are still available.

If you're unsure if you meet the criteria to study for free, you can check with one of our friendly advisers on +44 (0)300 303 0069, or you can request a call back.

Not eligible to study for free?

Don't worry! We offer a choice of flexible ways to help spread the cost of your Access module. The most popular options include:

  • monthly payments through OUSBA
  • part-time tuition fee loan (you'll need to be registered on a qualification for this option)

To explore all the options available to you, visit Fees and Funding.

What's included

You’ll have access to a module website, which includes:

  • a week-by-week study planner
  • online module materials and activities
  • study guide
  • multimedia content, including videos and animations
  • assessment guide
  • online tutorials and forums.

You will also receive a module reader that includes an extended exposition and explanation of innovation and entrepreneurship concepts, as well as case-based illustrations.

Your learning will be further supported by:

  • OpenStudio – a creative, collaborative space for you to work as if you are physically in a design studio, sharing work with tutors and other students, getting feedback, and commenting on the work of others.
  • NEO – a software tool to facilitate peer-to-peer engagement in simulated negotiation activities. 

Computing requirements

  • Primary device – A desktop or laptop computer. It’s possible to access some materials on a mobile phone, tablet or Chromebook; however, they will not be suitable as your primary device.
  • Peripheral device – Headphones/earphones with a built-in microphone for online tutorials.
  • Our OU Study app operates on supported versions of Android and iOS.
  • Operating systems – Windows 11 or latest supported macOS. Microsoft will no longer support Windows 10 as of 14 October 2025.
  • Internet access – Broadband or mobile connection.
  • Browser – Google Chrome and Microsoft Edge are recommended. Mozilla Firefox and Safari may be suitable.

If you have a disability

The OU strives to make all aspects of study accessible to everyone and this Accessibility Statement outlines what studying B209 involves. You should use this information to inform your study preparations and any discussions with us about how we can meet your needs.

To find out more about what kind of support and adjustments might be available, contact us or visit our disability support pages.