audio record
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Description
The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. Joined by three top business executives, the programme is broadcast first on BBC Radio 4 and later on BBC World Service Radio, BBC World News TV and BBC News Channel TV. Evan Davis meets three of the sport sector's top business brains and gets them to share their stories of reinvention and the secrets of their industry. Evans hears from the darts, snooker and boxing promoter, Barry Hearn, who is also chairman of Leyton Orient and creator of the televised fishing contest, Fishomania. Former Formula 1 boss Max Mosley gives the inside story on how his sport became a hit in the Far East. And former managing director of IMG India Tim Wright explains how the Indian Premier League turned cricket into a showbiz sporting sensation.
Metadata describing this Open University audio programme
Series: The bottom line; Series 12
Episode 6
First transmission date: 2012-10-18
Original broadcast channel: BBC Radio 4
Published: 2012
Rights Statement: Rights owned or controlled by The Open University
Restrictions on use: This material can be used in accordance with The Open University conditions of use. A link to the conditions can be found at the bottom of all OU Digital Archive web pages.
Duration: 00:30:00
Note: Radio 4 version
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Producer: Neil Koenig
Presenter: Evan Davis
Contributors: Evan Davis; Barry Hearn; Max Mosley; Tim Wright
Publisher: BBC Open University
Production number: PEH49000566
Available to public: no