Description
There is some evidence to suggest we are falling out of love with buying material things. Instead, we want to splash out creating memories that last a lifetime. What does the growth of what's known... as the experience economy mean for businesses?
There is some evidence to suggest we are falling out of love with buying material things. Instead, we want to splash out creating memories that last a lifetime. What does the growth of what's known... as the experience economy mean for businesses?
| Series: | The Bottom Line |
|---|---|
| First transmission date: | 01-11-2018 |
| Original broadcast channel: | BBC Radio4 |
| Rights Statement: | Rights owned or controlled by The Open University |
| Restrictions on use: | This material can be used in accordance with The Open University conditions of use. A link to the conditions can be found at the bottom of all OUDA web pages. |
| Duration: | 00:27:36 |
| + Show more... | |
| Producer: | Julie Ball |
| Presenter: | Evan Davis |
| Contributors: | Tristram Mayhew; Myf Ryan; Mick Johnson |
| Link to related site: | BBC Radio4 website: https://www.bbc.co.uk/programmes/m0000xry |
| Keyword(s): | Go Ape |
| Production number: | 232344 |
| Videofinder number: | 232344 |
| Available to public: | no |