Available online
Description
The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. How big is the market for halal - not just food, but holidays, fashion and music too? Muslim consumers - and how best to serve them - are the topics this week. Evan Davis talks to entrepreneurs who think they know the answer and asks how much can established companies learn from them.
The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. How big is the market for halal - not just food, but holidays, fashion and music too? Muslim consumers - and how best to serve them - are the topics this week. Evan Davis talks to entrepreneurs who think they know the answer and asks how much can established companies learn from them.
| Series: | The bottom line; Series 17 |
|---|---|
| Episode | 4 |
| First transmission date: | 2014-06-19 |
| Original broadcast channel: | BBC Radio 4 |
| Published: | 2014 |
| Rights Statement: | Rights owned or controlled by The Open University |
| Restrictions on use: | This material can be used in accordance with The Open University conditions of use. A link to the conditions can be found at the bottom of all OU Digital Archive web pages. |
| Duration: | 00:30:00 |
| Note: | Radio 4 version |
| + Show more... | |
| Producer: | Rosamund Jones |
| Presenter: | Evan Davis |
| Contributors: | Evan Davis; Shelina Janmohamed; Elnur Seyidli; Shazia Saleem |
| Publisher: | BBC Open University |
| Production number: | AUDA886B |
| Available to public: | no |
