
Description
Evan Davis uncovers the inside stories of mistakes that triggered some of the business world's most spectacular falls from grace. With top British business leaders including Sir Martin Sorrell, Sir... Richard Branson and Sir Gerry Robinson, Evan analyses deals that spelled disaster and projects that backfired. Executives reveal what it was like to be at the heart of corporate calamities including an audacious but ill-fated bid to take on the big airlines; the sportswear website that became the archetypal dotcom disaster; and a bank takeover blunder. From each extraordinary error, Evan distils a vital strategic lesson, offering his essential guide to what not to do in business.
Evan Davis uncovers the inside stories of mistakes that triggered some of the business world's most spectacular falls from grace. With top British business leaders including Sir Martin Sorrell, Sir... Richard Branson and Sir Gerry Robinson, Evan analyses deals that spelled disaster and projects that backfired. Executives reveal what it was like to be at the heart of corporate calamities including an audacious but ill-fated bid to take on the big airlines; the sportswear website that became the archetypal dotcom disaster; and a bank takeover blunder. From each extraordinary error, Evan distils a vital strategic lesson, offering his essential guide to what not to do in business.
Series: | Business nightmares with Evan Davis |
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First transmission date: | 19-05-2011 |
Original broadcast channel: | BBC2 |
Published: | 2011 |
Rights Statement: | |
Restrictions on use: | |
Duration: | 00:59:13 |
+ Show more... | |
Producer: | Ruth Shurman |
Presenter: | Evan Davis |
Contributors: | Nicholas Alexander; Mark Bokowski; Chris Bones; Richard Branson; Richard Caborn; Simon Calder; Rita Clifton; Kath Dalmeny; Evan Davis; James Dyson; Richard Greenbury; Edward Griffith; Peter Hain; Philip Hampton; Derek Jewson; Felicity Lawrence; Kajsa Leander; Janice Long; Ernst Malsten; Christopher Morris; Robert Peston; Geoffrey Robinson; John Roney; Dan Wagner |
Publisher: | BBC Open University |
Link to related site: | BBC website: http://www.bbc.co.uk/programmes/b00yyc9j OU website: http://www.open.edu/openlearn/whats-on/business-nightmares |
Production number: | FKAM733B |
Videofinder number: | 82012 |
Available to public: | no |