
Description
This programme looks at the way some schools are resonding to the new market economy either by promoting themselves by advertising or by collaborating with consortia. It also visits Heston School i...n London where a detailed 'market research' project has been undertaken to assess the school's strengths and weaknesses.
This programme looks at the way some schools are resonding to the new market economy either by promoting themselves by advertising or by collaborating with consortia. It also visits Heston School i...n London where a detailed 'market research' project has been undertaken to assess the school's strengths and weaknesses.
Module code and title: | E326, Managing schools: challenge and response |
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Item code: | E326; 08 |
First transmission date: | 1993 |
Published: | 1993 |
Rights Statement: | |
Restrictions on use: | |
Duration: | 00:24:13 |
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Producer: | Geoff Wheeler |
Contributors: | David Alred; Julie Grieve; Vic Lindsey; John Williams |
Publisher: | BBC Open University |
Keyword(s): | Consortia collaboration; Formula funding; Heston School London; Market environment; Parental choice; Reputation of school |
Subject terms: | Education--Economic aspects; Educational law and legislation--Great Britain; School choice--Great Britain; Strategic planning |
Master spool number: | HOU7451 |
Production number: | FOUE309B |
Videofinder number: | 4680 |
Available to public: | no |