Available online
Description
This programme examines changes in the style of drug advertisement as a means of looking at underlying changes in the public's attitudes towards health and disease.
This programme examines changes in the style of drug advertisement as a means of looking at underlying changes in the public's attitudes towards health and disease.
| Module code and title: | U205, Health and disease |
|---|---|
| Item code: | U205; 01 |
| First transmission date: | 03-03-1985 |
| Published: | 1986 |
| Rights Statement: | Rights owned or controlled by The Open University |
| Restrictions on use: | This material can be used in accordance with The Open University conditions of use. A link to the conditions can be found at the bottom of all OUDA web pages. |
| Duration: | 00:25:00 |
| + Show more... | |
| Producer: | Victor Lockwood |
| Contributors: | Bill Fraser; Bron Gorny; Barbara Beckett |
| Publisher: | BBC Open University |
| Keyword(s): | Advertising campaigns; Common cold; Drug companies; Hedex |
| Master spool number: | HOU5414 |
| Production number: | FOUP189P |
| Videofinder number: | 1255 |
| Available to public: | no |
