Available online
Description
The view from the top of business. Presented by Evan Davis, the Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. It's the end of term and summer is here, so what advice would Evan Davis's successful business guests give to youngsters just leaving school now? Entrepreneur James Dyson took five years to develop the bagless vacuum cleaner, Martha Lane Fox went on a 'crazy journey' to set up lastminute.com, and Adrian Ringrose still isn't sure he has grown up, even though he is chief executive of a company with 50,000 employees. Evan asks them all about creativity in business and how important it is.
The view from the top of business. Presented by Evan Davis, the Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. It's the end of term and summer is here, so what advice would Evan Davis's successful business guests give to youngsters just leaving school now? Entrepreneur James Dyson took five years to develop the bagless vacuum cleaner, Martha Lane Fox went on a 'crazy journey' to set up lastminute.com, and Adrian Ringrose still isn't sure he has grown up, even though he is chief executive of a company with 50,000 employees. Evan asks them all about creativity in business and how important it is.
| Series: | The bottom line; Series 2 |
|---|---|
| Episode | 7 |
| First transmission date: | 17-07-2009 |
| Original broadcast channel: | BBC WORLD |
| Published: | 2009 |
| Rights Statement: | |
| Restrictions on use: | |
| Duration: | 00:23:00 |
| Note: | BBC News Channel Version |
| + Show more... | |
| Producer: | Neil Koenig |
| Presenter: | Evan Davis |
| Contributor: | Evan Davis |
| Publisher: | BBC Open University |
| Link to related site: | Website: http://www.bbc.co.uk/programmes/b00lvsqb |
| Keyword(s): | creativity in business.; dot com companies. |
| Subject terms: | Business enterprises--Finance; Business planning; New business enterprises |
| Production number: | FOUR792P |
| Videofinder number: | 8081 |
| Available to public: | no |
