
Description
'The giants of Britain's high streets are spending hundreds of millions of pounds going green, and millions more telling us - the customers - about their plans. But what are their real motives? Are... they really trying to save the planet or have they all just spotted a big new marketing opportunity?'
'The giants of Britain's high streets are spending hundreds of millions of pounds going green, and millions more telling us - the customers - about their plans. But what are their real motives? Are... they really trying to save the planet or have they all just spotted a big new marketing opportunity?'
Series: | The Money Programme |
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First transmission date: | 28-06-2007 |
Published: | 2007 |
Rights Statement: | |
Restrictions on use: | |
Duration: | 00:59:13 |
+ Show more... | |
Producer: | Michael Tuft |
Presenter: | Fiona Bruce |
Contributors: | Alison Austin; Mike Barry; Nigel Bartle; Fiona Bruce; Dominic Burch; Chris Charter; Trevor Datson; Richard Ellis; Andrew Flett; Max Flint; John Geldard; Chris Goodall; Kay Harris; Tony Juniper; Jutta Kill; Terry Leahy; Tom Pickerell; Libby Potter; Stuart Rose; Karol Rzepkowski; Lucy Siegle; Karen Todd; Guy Watson |
Publisher: | BBC Open University |
Link to related site: | Website: http://www.open2.net/money/index.html |
Keyword(s): | Carbon footprint |
Subject terms: | Consumers Environmental aspects; Friends of the Earth; Marks and Spencer plc; Tesco (Firm) |
Production number: | LAAK461E |
Videofinder number: | 7469 |
Available to public: | no |