Metadata describing this Open University audio programme
| Module code and title: |
B656, Managing customer and client relations |
| Item code: |
B656; AC4 |
| Original broadcast channel: |
BBC Radio 3 |
| Rights Statement: |
Rights owned or controlled by The Open University |
| Restrictions on use: |
This material can be used in accordance with The Open University conditions of use. A link to the conditions can be found at the bottom of all OU Digital Archive web pages. |
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| Track listing: |
track listing for this programme
| Side 1 |
Track 1
|
Customer Satisfaction |
| Side 2 |
Track 2
|
The Way Ahead |
|
| Producer: |
Jan Bright |
| Publisher: |
BBC Open University |
| Keyword(s): |
J. Walter Thompson |
| Subject terms: |
Center Parcs; Rowntree; Royal mail; TGI fridays; Volkswagen Audi; Advertising; Communication in marketing; Consumer behaviour; Customer relations; Customer services; Marketing--Management; Sales forecasting; Sales management; Total quality management |
| Master spool number: |
AC2306 |
| Production number: |
AC2306 |
| Available to public: |
no |