
Description
The view from the top of business. Presented by Evan Davis, the Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. The stock markets have crashed, risen and then crashed again. It has been a tough year for shareholders and pension owners alike, but how does it affect companies and the people who run them? Evan talks to the bosses of confectionery giant Cadbury and insurance group Aviva to find out what they do when their market value plunges. He also quizzes them about compliance, the dreaded word that is on the lips of everyone in business.
The view from the top of business. Presented by Evan Davis, the Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. The stock markets have crashed, risen and then crashed again. It has been a tough year for shareholders and pension owners alike, but how does it affect companies and the people who run them? Evan talks to the bosses of confectionery giant Cadbury and insurance group Aviva to find out what they do when their market value plunges. He also quizzes them about compliance, the dreaded word that is on the lips of everyone in business.
Series: | The bottom line; Series 1 |
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Episode | 6 |
First transmission date: | 21-03-2009 |
Published: | 2009 |
Rights Statement: | |
Restrictions on use: | |
Duration: | 00:22:03 |
Note: | BBC News Channel Version |
+ Show more... | |
Producer: | Neil Koenig |
Presenter: | Evan Davis |
Contributor: | Evan Davis |
Publisher: | BBC Open University |
Link to related site: | Website: http://www.bbc.co.uk/programmes/b00j5h59 |
Keyword(s): | Stock market crash. |
Subject terms: | Business enterprises--Finance; Compliance; Financial crises; Stock exchanges |
Production number: | FOUR743D |
Videofinder number: | 8053 |
Available to public: | no |