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Description
The view from the top of business. Presented by Evan Davis, the Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with peop...le running leading and emerging companies. The stock markets have crashed, risen and then crashed again. It has been a tough year for shareholders and pension owners alike, but how does it affect companies and the people who run them? Evan talks to the bosses of confectionery giant Cadbury and insurance group Aviva to find out what they do when their market value plunges. He also quizzes them about compliance, the dreaded word that is on the lips of everyone in business.
Metadata describing this Open University video programme
Series: The bottom line; Series 1
Episode 6
First transmission date: 21-03-2009
Published: 2009
Rights Statement:
Restrictions on use:
Duration: 00:22:03
Note: BBC News Channel Version
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Producer: Neil Koenig
Presenter: Evan Davis
Contributor: Evan Davis
Publisher: BBC Open University
Link to related site: Website: http://www.bbc.co.uk/programmes/b00j5h59
Keyword(s): Stock market crash.
Subject terms: Business enterprises--Finance; Compliance; Financial crises; Stock exchanges
Production number: FOUR743D
Videofinder number: 8053
Available to public: no